Name that Game!

Name that game!
It rhymes with fame.
It's sprinkled with lust.
Extra fairy dust!
Name that game!
It fucks with your brain.
It sparkles and shines.
Read between the lines.
Name that game!
It'll drive you insane.
Once you see.
It's not meant to be.
My name, your name.
What holds in them the same?