One Heck of a LONG and EMBARASSING phone conversation- advice please

well text convo really.
So, i text him
'Omg i had such a crap day. I could kill something'
and so the conversation ensues.

basically i told him all about my fake friends [[see earlier journal for more info]] and then i think.. well might as well just o for it. make it blatantly obvious that i <3 him.
so i did
i texted him describing 'the boy' and all the times we've ha together- which he MUST of recognised. and i basically spelt out to him
I L-O-V-E Y-O-U
and still nothing. he was very encouraging about going after 'the boy'
but no clue to sa he guessed.
he kept asking questions though and i 6told him totally truthful answers until he goes 'Whats his name?'
so i panicked and avoided answering and he texts bak again, with a plain text, nothing else to reply to but 'Whats his name lol'
so i panic..
an go...
'Sam. But R won't remember him'
(he was going to ask R to introduce him to him so that he could 'do some digging'
gawsh well basically i was like FUCK IT
and so i texted R going 'if W asks about ssomeone called Sam who i apparently fancy say you dont think i fancy anyone4 called Sam or some kinda crap' and explained the situation to her
so shes like alrite sure
and im like wicked

but realy.
how thick AM I?
why didnt i just go.
its you.
why didnt i tell him?
Im such a coward.
but then i dont think he likes me and id like to remain friends if not, so i'll leave it up to you8 to judge for yourself whether he likes me or not... urgh... [[see earlier journals]]
what shall i do now?

xx